Marketers, on average, spend over a quarter of their marketing budget on content marketing. (B2B Marketing Insider)

Content Marketing Services

Our content marketing services enable the optimisation of content.  

We assist our clients get the best value out of their content by offering a range of content marketing services that save time and money and accelerate revenue growth. 

By offering innovative technical solutions and services, we can reduce our clients’ campaign management budget by up to 80%. Using unique marketing and analytics software we strengthen our clients’ agility and offensive capabilities by taking a measure and test approach to published content, which in turn, creates a strong alignment between marketing and sales that is measurable and proven. 
 
Our content marketing services utilise technology and software to give greater value to content, thus increasing return on investment. We adhere to the principles of selective consumption of content including content publishing, social media channels, SEO, SEM, inbound links, and campaign management.    
 
Consumers are rejecting traditional marketing methods, instead choosing when and where they interact with brands. Effective inbound marketing strategies implemented through a range of innovative, technology-driven marketing services are now producing more meaningful outcomes and results directly related to sales.

Content Marketing Service Questions

  • Can you help me build a content marketing campaign in-house?
  • How can I measure the success of my content marketing campaign?
  • How do I measure my customer conversion rate?
  • Are you focused on the right customers and engaging them at the right time with the right content?
  • Do I have enough content to generate enough leads?
  • Am I optimising my content?
  • How can I manage all my content distribution channels and measure their effectiveness?
  • Am I capturing the right information and data?
  • Can you publish content straight into my CMS?
  • How can I reach my customers at the right moment in the purchase cycle?
  • How much of my content marketing efforts can I automate?

Want to Know More About Our Content Marketing Services?

Get help with your content publishing efforts and processes. Curated Content is geared to make content-at-scale for your brand or business, taking the pain out of creating quality content and turning your company into digital publisher overnight. Ask a Curated Content Account Manager about our Continuous Content or Web/Social Media Management services. Get the content that you need to drive your business and scale your resources to fit your goals. Simply contact us by filling out the form below, and we'll be in touch soon.

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Why Brands need Content Marketing Services

  • Companies must be agile! Being slow to adapt to changing marketing methods will ensure failure
  • Data-driven content marketing services aligns marketing with sales through analytics, return-on-investment (ROI) metrics, and quality leads
  • Content marketing services must be technology driven
  • Content must be optimised to be truly valuable
  • Measuring online content marketing activities provides insight into what works and what doesn’t. ‘Publish and pray’ is no longer and option on the road to success
  • We help agencies build their digital capabilities increasing their capacity to reach clients
  • Gather and leverage lead intelligence at every stage of the engagement cycle to improve conversion rates
  • Content marketing is the most powerful and effective lead generation strategy in the new marketing world
  • Utilise content marketing services that translate information into intelligence
  • Measure and test!
  • Online marketing is less about winning awards for creative, and more about driving revenue through quality lead generation
  • Look for content marketing services that save time and money
  • Content services need to adhere to the principles of selective consumption - know the channels your customers use and the formats of content they like engaging with!

Cath Pope

Head of Content & Social Media

Cath Pope is Curated Content's Head of Content & Social Media. A data journalist and media and communications specialist, Cath has with a particular interest in customer engagement with visualization data and content led by product, technology and social innovation.

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