Check out our sister agency, Datalabs, for data visualisation & visual analytics.
Data visualization services have now migrated to our new data agency, Datalabs. Offering business intelligence dashboards to social media analytics, Datalabs is a one-stop shop for digital marketers. Get yourself a data agency!
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The amount of data the world collects is astounding and data visualisation helps us make sense of it all.
It’s time to raise the bar graph and throw away the pie chart. Data visualisation is the creative and innovative alternative to the old way of doing things. We live in exciting times, so it makes perfect sense to do exciting things with visual data.
If you want people to engage with data then it helps to create it in a format that is immediately easy to understand but has the creative flair to actually make the data fascinating. There’s mind maps, news maps, gravity maps, visual spikes, connection maps…the list goes on, limited only by your own imagination.
Oh – alternatively, there’s still the ‘ole bar graph – it sits nicely with just about every PowerPoint presentation you’ve ever slept through.
Data visualisation (also known as an infographic) is the visual content buzz you’ve been waiting for, and when you’re competing for a user’s bandwidth, it’s a truly fantastic way to cram a lot of detailed content into a single beautiful visual representation.
If the Age of Big Data has finally arrived, then it makes perfect sense that Infographics and Data Visualizations are powerful visual content tools here for the long haul, which means you’re going to start recognizing them everywhere!
In more good news, don’t freak out if you haven’t got your hands on some good data – we can help source the data you need to tell the story you want!
* A very cool data visualization of record breaking tornadoes across the USA, 2010. Thanks to the team at GDS Infogrpahics @flickr.

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